The biggest advantage an author has is name recognition. If you are new on the circuit, it is hard if not impossible to sell your books without marketing and gaining that all important abstraction, called name recognition. As in any business, you need to advertise, to spread word that you are out there, this is where the Round Robin concept comes into play.
J. R. Turner, an Echelon author who wrote My Biker Bodyguard (I do have to give her a plug) formed a round robin set of interviews for anyone at Echelon interested in the project.
This is how it works; we interview each other once a week and post it on our blogs, websites, my space, absolutely anywhere we can.
It will allow us to get a much broader public reach, get the readers to become familiar with our names and writing styles.
So, for each of the next few weeks, I will hopefully be posting a different interview with an Echelon author on this blog.
Till next Saturday,
A Hotel in Paris
Echelon Press, LLC June 2008